How Steve Jobs Captivates an Audience

May 3, 2008

Communications coach and Businessweek columnist Carmine Gallo has an outstanding video on how to inspire an audience, or even a group of coworkers, like Apple CEO Steve Jobs, the master of the keynote. Gallo breaks down elements of a Jobs’ speech, and highlights techniques he uses to electrify a crowd.

Like me, Gallo’s professional roots are in journalism, In fact, Gallo contributed to one of my technology columns I was writing weekly in 2000 for the Las Vegas Business Press. At the time, Gallo hosted the Money Machine, a half-hour show on TEchTV that provided investment advice predominantly using the Internet. Gallo’s communication Web site provides a lot of great tips and videos on public speaking.

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