YouTube Insights gets Facelift as Youtube Analytics

Google is rebranding Youtube Insights, the tool that provides you insight into whose watching your videos and from where. As of last month, the new name is now “Youtube Analytics,” and includes the following new features:

A Quick Overview: provides most of the information you want to see quickly, while also enabling you to easily access more detailed information.
More Detailed Reports: Analytics now includes more detailed statistics so that you can have a more precise understanding of your content and audiences.
Audience Builders: Discover which videos are driving the most views and subscriptions.
Audience Retention: See how far viewers are watching through your video in the new audience retention report.

UPDATE: Last August, I wrote about the newly released Youtube Creator Playbook, a guide on how to make your videos go viral. Google recently updated the Playbook, which can be downloaded here.

To learn what’s new, you can read Youtube’s blog post: How to make a great first impression for your (Youtube) Channel

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1 Comments

  1. Joyelle2012-05-09 01:28:25

    I think you've just captured the aswner perfectly

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